Setting Up Facebook for Business

Facebook's Business Accounts are specialised for handling Facebook Pages and also Facebook Ads. Setting Up Facebook For Business - You could think of them as stripped down Individual Profiles that don't have a public presence. A Facebook Business Account has to be attached to a Facebook Page to start with. If your not-for-profit already has a Facebook Page, you can Create a 'dummy' Page to Create the Business Account, then include the Business Account as an admin to your Facebook Page and also erase the 'dummy' Page.


Setting Up Facebook For Business


How you can Create a Facebook Business Account (with a brand-new Facebook Page)

Action 1: Make certain you typically aren't logged into Facebook. Go to http://www.facebook.com as well as click the link on the front Page that claims "Create a Page ...".


Action 2: Choose "Cause or Community" for your not-for-profit. Each of these alternatives have somewhat various 'about' sections that permit you to include different types of info. For instance, a Citizen Business of Location' might have opening times. You can alter this in the future.


Action 3: Fill in the information in the type. You will certainly then be sent a verification email so make sure you make use of and also email address that you have accessibility to.


This will certainly Create your not-for-profit's Facebook Business Account.

Tip 4: The following part is to set up the brand-new Facebook Page. Simply follow the triggers to complete the Page. You could additionally skip this process for now or end up producing your Facebook Page.

Why utilize a Facebook Business Account?

There are a number of reasons that a Facebook Business Account may be needed when setting up a Facebook Page for your not-for-profit:.

- Centralise your organisation's use of Facebook.
- Restrict staff task while on Facebook.
- Decrease the threat included with connecting the Facebook Page to your personnel's personal account.
- No personnel have a personal account and also do not want to Create one.

What can (and also cannot) a Facebook Business Account do?

Both main feature of Facebook Business Accounts are to:

- Create and also Manage Facebook Pages.
- Create as well as take care of Facebook Adverts.

This includes publishing to your Pages (consisting of occasions, images etc), 'liking' other Pages as your Page, accessing Facebook Page Insights, advertising posts and also various other.

However, there are points you can't do that you can if you provide the Page from a personal Facebook Profile.

- You cannot use Facebook as your Page (i.e. you can't discuss various other Pages or gain access to your Page's information feed).
- You do not have accessibility to Facebook search.
- You cannot alter the 'voice' on your Facebook Page to comment as yourself.

Additionally, you can't make use of Facebook as a private such as:.

- You can not add/tag/invite individuals (unless you're responding to a comment).
- Sign up with or manage any type of Facebook Groups.